How much distraction is too much? Has the media and broadcast outlets over done it trying to promote every bit of content. Does everything need a continuous plug these days?
Online editorial layouts shown in CNN.com have changed. Intermittently in a story they put teasers for other articles sprinkled in between the paragraphs. It’s quite distracting. The story I was reading really wasn’t that long to begin with. It’s like watching a cable show with the movie running and 3 streams of text running across various sections on the screen along with an animated teaser for another show. Who can focus that intently to read all of that at the same and not miss a beat on the actual show they are watching? I admit people in general don’t read like they used to. But this type of treatment has encouraged me not to finish reading any story out of mere distraction. It’s not wonder we can’t finish anything with all of these messages interrupting us continuously.
Online visitors could potentially just begin to tune out those type of tactics and ignore them. Much like the big flashing web banner craze from the eighties. It seems like another example of how editorial content has lost it’s way. The fine line is already blurred between real and yellow journalism in many cases already. I find it sad to see that Tiger was getting a higher precedence in the news line up over the war news. Are outlets so focused on the marketing and ratings that they forget some viewers actually watch for the real news?